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readiness for practice. Unlike academic motivation,
it is rooted in an awareness of the profession’s
social signicance, professional identity formation,
continuous self-development, and the acceptance
of core community values. This issue becomes
exceptionally relevant in distance learning,
which alters faculty-student interactions, limits
direct professional communication, and reduces
traditional socialization. Conversely, it offers
new opportunities to individualize educational
pathways and develop digital competencies. In this
context, professional motivation acts not merely as
a psychological trait, but as a strategic resource for
a specialist’s successful development.
Analysis of key research and publications.
In academic discourse, the issue of motivation in
the professional sphere is central to research on
educational, psychological, and vocational training.
Signicant contributions to the development
of theoretical approaches to understanding the
motivational sphere of the individual have been
made by A. Maslow (1954), F. Herzberg (1966), D.
McGregor (1960), and E. Deci (1985). In particular,
E. Deci and R. Ryan (2000) argue, within the
framework of self-determination theory, that
sustainable professional motivation is formed
provided that the individual’s basic psychological
needs for autonomy, competence, and social
belonging are met. According to these researchers,
it is precisely these internally accepted professional
values that form the basis for long-term professional
development and self-actualization.
According to D. McClelland (1961), professional
motivation results from the interaction between
individual personality characteristics and the
motivational design of the educational environment.
The scholar emphasizes that the learning process
must create conditions that sustain students’
interest in their future professional activities
by demonstrating the practical signicance of
knowledge, opportunities for professional growth,
and the achievement of success.
Within the Ukrainian academic community, the
issue of motivation in professional activity has been
actively researched by N. Ivanova (2021), V. Hrynova
(2007), Ye. Rezvykh & I. Bulakh (2022), O. Pinska
(2009), O. A. Dikunova (2015), I. M. Krokhmal (2018),
and N. Mukan et al. (2019). Globally, this domain
has been further expanded by Y. Zheng et al. (2023),
Z. Zhou & Y. Zhang (2023), X. Zhang et al. (2020), and
M. Shonfeld & N. Magen-Nagar (2020). Among these
perspectives, M. Kupchak and A. Samilo (2020) note
that students’ professional motivation develops
as a complex system of interrelated motives,
among which self-actualization, professional self-
armation, and personal development play a
pivotal role. These researchers emphasize that
internalized professional values ensure the stability
of a career choice and enhance the individual’s
ability to overcome the challenges of professional
development.
Of particular interest are the studies by O.
Pinska (2009), who views professional motivation
as a primary driver of students’ academic success.
The author demonstrates that students with a high
level of professional motivation exhibit superior
academic achievement, greater professional
engagement, and a higher readiness to perform
professional tasks independently.
Key aspects of professional motivation within
the context of distance learning are discussed in
the works of M. Shonfeld & N. Magen-Nagar (2020).
These researchers argue that the effectiveness of
distance education depends largely on the extent
to which the educational environment fosters
professional interest, supports professional
interaction, and cultivates a sense of belonging
to a professional community. Furthermore, they
emphasize that professional motivation does
not arise spontaneously but is instead cultivated
through the student’s constant interaction with
educational content, faculty, and other participants
in the educational process.
Research by M. Firat et al. (2018) found that
professionally motivated students adapt more
easily to the distance learning format, demonstrate
higher levels of self-regulation, and are less likely to
drop out than students whose career choices were
less deliberate. The authors attribute this to the
fact that professional motivation acts as an internal
regulator of educational activity, thereby ensuring
long-term engagement in the learning process.
In the context of training future specialists
in library, information, and archival studies, O.
Dikunova (2015) emphasizes that the modern
librarian or archivist has transitioned into an
information resource manager, a facilitator of
digital communications, an organizer of access to
knowledge, and an active participant in shaping the
digital culture of society. An understanding of these
Шленьова Марина
Volume 7 (1) 2026Professional Art Education p-ISSN-2709-1791e-ISSN-2709-1805